If you’re a real estate agent, this blog is for you! I’m going to share my ultimate guide to creating a blog for real estate agents. From choosing a blog topic, to writing and publishing your blog posts, to marketing your blog content
—I’ll show you what you need to do to create a successful blog that will grow your business.
So if you’re looking for real estate agent blog ideas, or if you want to learn how to make your blog more successful, keep reading.
Why you should start a blog
According to JB Bangley, “The real estate industry is growing rapidly as people are increasingly interested in real estate as an investment rather than a hobby. But for all the people who are buying real estate as an investment, the only way to market their property properly is to have a blog to promote the listing.” I totally agree. Real estate agents who have a blog can grow their real estate business by attracting new clients to their brokerage and helping them solve problems.
It can also help real estate agents with their referrals. Now, most real estate agents have websites that are nothing more than a menu of photos and information. They could benefit from creating a blog. Building your blog To start building your blog, you need to make a decision on which blogging platform you
What do I blog about?
When people hear the term “blogging”, they typically think of something very specific, like travel, photography, fitness, etc. While all of those can be good topics to blog about, that’s not what I do. My blog is about buying and selling real estate, but it’s more of an interactive, discussion-based site. I’ve posted videos about home improvement, professional photography, and even sold a house via remote house tour (more on that here!).
Basically, I blog about a lot of things, but I try to write about them in ways that people can relate to. Some of my favorite posts that don’t necessarily fit the “real estate” theme include my thoughts on sharing family moments with clients or real estate agents, as well as some DIY do-it-yourself projects that I don’t have the space to show you here. A
How to choose a blog topic
Choosing a blog topic is the easy part. There are tons of topics that real estate agents are interested in—from research and statistics, to home staging tips and home value analysis. I’ll give you some examples of topics you’ll find in a real estate agent’s blog. Don’t worry if you don’t know what these examples are. I’ll be talking about them in future blog posts.
Searching for keywords in Google can help you find the most popular real estate agent topics. Real estate agent research and statistics There’s a lot to learn about the real estate market, and your agent can use it to help you with listing services and negotiations. Ask your agent questions. Find out what is popular and trending on Google, and what those topics mean. For example, check out the most popular search terms
How to write a blog post
Before you start blogging about real estate, there are a few steps that you’ll need to complete first. Choose a blog topic One of the first steps to starting a blog is choosing a topic to blog about. You want to choose a topic that is timely, easily understood, and of interest to your target audience. Choose a topic that will help you build your own authority and credibility, and that will help you attract new leads and clients.
Here are some ideas to get you started: Search trends in real estate. What are your competitors doing? What are people talking about online? What are your competitors doing? What are people talking about online? Sales numbers. If you’re trying to attract new clients, ask yourself “what do agents in my area earn in commissions for listing a home?” This will
How to publish a blog post
What you need to publish a blog post After you select your topic, you’ll need to select the format you’ll be writing in. If you’re going to post in WordPress, select the post type. If you’re not using WordPress, select the blog theme you’re using, such as WooCommerce, Blogger, or Drupal. Tip: When using a blog theme, always save your post template as a PNG. Otherwise, the WordPress file will be smaller and might break your theme.
Create your first blog post The blog post format you select will define the process for writing your blog posts. WordPress posts are either separated into individual posts, or they are all contained in a single post. If you’re publishing individual posts, all the posts should be named the same as the category they fall under. For example, if you want to
The Startup Site package is perfect for startups and entrepreneurs. It has the best price on the market, which means you can afford to expand your business without breaking the bank. We have a team of experts that will help you every step of the way with everything from marketing strategies to advertising campaigns, so all you need to do is take care of what you know best: running your company!
How to promote a blog post
Real estate blog posts should be long—this helps Google to find and index your post. If you want to promote your blog posts, you have to do a few things: Make a pitch to your audience. Tell them why they should be reading your blog posts. Whether you are writing about your real estate business, or you are writing about personal finance, it is important to give your readers a reason to read your post and, hopefully, click the link and read your blog post. Tell them why they should be reading your blog posts.
Whether you are writing about your real estate business, or you are writing about personal finance, it is important to give your readers a reason to read your post and, hopefully, click the link and read your blog post. Prepare your blog post. Think about what you want to say about
How to make money with your blog
Blog writing can be a great way to make money. For example, you could write a blog about your real estate experience as a way to create a space to share your expertise and offer helpful information for your peers. Or you could market your expertise on LinkedIn and elsewhere, adding additional income streams to your real estate business. But you also need to make sure that you’re writing about topics that will help you build your business.
Having a blog is a great way to share your expertise with the real estate community. It’s a great way to build a relationship with your readers, and it’s a great way to connect with new clients. Now that you know how to create a real estate agent blog that will keep you top-of-mind with clients, make it your priority to start blogging today!